Quiz funnel metrics show how shoppers move from starting a quiz to answering questions, reaching results, clicking products, and converting.
Read the Metrics
Metric Reference
| Metric | What it helps answer |
|---|---|
| Started Sessions | How many unique sessions started in the selected period. |
| Engaged Sessions | How many sessions include at least one answer. |
| Finished Sessions | How many sessions completed the quiz. |
| Advised Revenue | Revenue connected to quiz recommendations. |
| Engagement rate | The share of started sessions that answered at least one question. |
| Completion | The share of started sessions that completed the quiz. |
| Conversion | The share of started sessions that converted. |
| Answer Distribution | Which answers shoppers selected most often. |