Stop making shoppers scroll.
Start making them buy.
Most of your traffic bounces because picking from 100+ products is hard work. bluebarry guides every shopper to the right one.
Everything shoppers need to find the right product
Three capabilities, one job: turn browsers into buyers.
Zero-party data tools
Quizzes, pop-ups and product finders that get shoppers to tell you exactly what they want, plus the landing pages that pull them in. No cookies, no guessing. Every answer is data you own.
Explore quizzes & finders about Zero-party data toolsQuestions
all questions
Answer Formats
Search & discovery
Search, recommendations and merchandising that run on what shoppers told you. Results ranked per shopper, collections that reorder themselves, a search bar that acts like a shop assistant.
Explore search & discovery about Search & discovery
Dynamic bundles & personal offerings
Bundles, cross-sells and offers assembled per shopper, powered by their answers. The add-on that actually makes sense, suggested at the moment it makes sense. Not another sitewide discount.
Hundreds of SKUs, zero clue what to buy
Don't let hard-earned traffic bounce because they got overwhelmed by the amount of products you sell. Give every potential buyer a product guide that sells while you ... Sleep?
Stop guessing, start asking
Ask questions and watch the answers turn into revenue.
Recommendations that don't miss
Give better product advice than your competition.
Collection pages are where ad budgets go to die.
Stop sending paid traffic to dead ends. You pay for every click. So why dump them on a generic collection page that kills your conversion?
Protect ad budget
Send traffic to funnels that actually convert.
From ad, to cart.
Give your visitors a landing page that finishes the job your ad started.
Landing page
all components
Convert any "Window Shopper" into a buyer
5% of your traffic knows exactly what to get. The rest? They have no clue what to pick. And people who can't choose, don't buy. It's that simple.
Guided funnels
Stop hoping buyers find it out themselves. Take the wheel.
Land, Answer, Buy
Every funnel should be engineered to do one thing only: get that add-to-cart.
Quiz funnel
Stop marketing to "everyone."
Generic campaigns get generic results. You need specifics. Capture preference data that turns one-time buyers into loyal fans.
From "Subscriber" to "Profile."
Connect with ESP, CDP and more to re-use quiz data in personalization flows.
Retargeting that works.
Retargeting based on exact preferences. What more do you need?
Trusted by e-com brands that hate wasted traffic
Real successes from e-com businesses that grow with bluebarry.
“I had been looking for a good product quiz and a helpful partner for almost a year. There are several providers, but Bluebarry stands head and shoulders above the rest! The team responds quickly and continuously to questions. The design of the quiz is well thought out and there are many options to match it to your Brand Identity.”
This is how it works
Most tools do one thing and stop. bluebarry's three moves feed each other, so every part performs better.
Gather zero-party data
Quizzes, pop-ups, finders and landing pages get shoppers to tell you exactly what they want. They volunteer it, you own it.
Personalize the customer journey
Those answers power everything else: search, recommendations, merchandising, bundles. Every shopper sees a store that feels built for them.
Increase AOV & LTV
Right product, right add-ons, right timing. Bigger carts today, and the audience insight to keep them coming back.
Trusted by eCom Business and Agencies
E-com marketers on working with bluebarry.
Marco Bosgraaf
Owner, Piecesofart.com
Bluebarry's support is excellent. They help wherever they can and they've also done a large part of the app's implementation. The app itself is very easy to use, and we will be expanding it in the near future to make sure we use its full potential!
Rick Brener
Commercial Director, Opnieuw!
Bluebarry directly improved our most critical metric: ROAS. We integrated it with our WooCommerce store and email marketing platform, giving us the flexibility to build quiz funnels that outperform any product listing page or landing page we've used for paid ads.
Jeroen Slagboom
Marketing Manager, Ergo2Work
Quiz-funnel users convert 126% better on our multi-language eCom stores. One hundred and twenty-six percent!
Jelmer Zijlstra
Digital Marketing, Dimplex Fires
Bluebarry has saved us weeks of time and a good bit of budget. The guided selling tool we've built together for our premium electric fires just works. Choosing the perfect fire for your home isn't easy. There are so many options and details to consider, but bluebarry makes that process simple. The tool is easy to maintain, update, and roll out across our multi-regional website. It helps our users cut through the noise to quickly find exactly what they need. Bottom line: 93% more leads, and better-quality ones too. On top of that, the team is genuinely great to work with: super clear, fast to respond, and always helpful when something comes up.
Sjoerd Schrijver
Owner, DoeHetZelfVeranda
Buying our products from our store requires some know-how. That knowledge is now built right into our bluebarry's product quizzes. They're also integrated with Klaviyo (ESP), letting us personalize email flows based on quiz answers. And the best part? Everything was live within just two days, fully integrated with my Lightspeed store.
Dennis Hondema
Head of Marketing, Lightsandstyling.com
With over 7,000 products in our store, we noticed that customers need help making the right choice. Product quizzes have therefore become crucial. It was important to us that design was on-point and that we could easily manage it ourselves. With bluebarry, we found exactly that combination. What's more, collaborating and communicating with their team is very easy, which makes the process even more enjoyable!
Every visitor is one good question away from buying
Paste your URL. Our AI builds your quiz, finder and journey from your actual catalog. Live in 30 minutes.
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