Connect Omnisend to send shoppers who leave their email or phone number in a quiz, a product check or a popup to Omnisend as contacts, with their quiz answers and recommendations. Quiz events let you start automations when someone finishes or abandons a quiz. Orders, checkouts, signed-in accounts and imported customers are not sent: they reach Omnisend through your store's own integration.
Connect Omnisend
- In Omnisend, create an API key. The link Create API key in Omnisend in the next step takes you there.
- In bluebarry, go to Store data → Integrations and click Connect on the Omnisend card under Marketing & analytics.
- Paste the key into API Key and click Connect.
What bluebarry sends
- Contacts with email and phone number, and first and last name when you ask for them.
- Quiz answers as custom properties, named after each question's internal name.
- Recommendations as custom properties, with the title, URL and image of each recommended product.
- Events: Quiz Completed, Quiz Abandoned (the shopper gave their email and answered questions but didn't reach the results within 30 minutes), and Product Check Matched or Product Check No Match.
Consent and subscription status
When the shopper ticked your consent checkbox, the contact arrives subscribed for email, and for SMS when there's a phone number, with the consent recorded and bluebarry as the source. Anyone else keeps the status they already have in Omnisend, and a new contact starts as not subscribed.
The settings icon on the Omnisend card opens Omnisend settings. Only if consented (the default) subscribes only shoppers who ticked your consent checkbox. Never subscribes nobody to email or SMS. Contacts are sent with either option.
Check that it works
- Take your published quiz with a real email address.
- In bluebarry, go to Audience → Profiles. After about a minute the Synced column shows a green check. Hover over it to see the Omnisend status.
- Open the contact in Omnisend and check the custom properties and events.