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Help Center/Developer platform/MCP tool reference

MCP tool reference

Martijn Douma
Martijn Douma · Co-founder bluebarry
Updated September 25, 2026

The bluebarry MCP server lets AI assistants such as Claude and ChatGPT answer questions about your quizzes, search and shoppers, using your live data. It can only read. It never changes anything in your account.

Connect

MCP server URL
https://data.bluebarry.ai/mcp

Add this URL as a custom connector in your AI client. The client registers itself and opens a bluebarry sign-in. After you approve, it gets read access to the account you signed in to. You do not need an API key. Step by step: Claude or ChatGPT.

Tool reference

You rarely call tools by name. Ask your question in plain words and the assistant picks the right tool. Most analytics tools take an optional quiz and a date range.

bluebarry MCP tools
ToolWhat it returns
list_quiz_funnelsYour published quizzes. Usually the first call.
get_quiz_funnelOne quiz's questions, answers, match rules, result cards and theme.
get_quiz_analytics_summaryStarts, completion rate, conversion rate, advised revenue and duration over time.
compare_quiz_periodsThe same numbers for the chosen period against the period before.
get_quiz_funnel_analyticsEach step of a quiz, from start through every question to results and conversion.
get_question_performanceDrop-off and time spent per question.
get_answer_distributionHow often each answer to a question was picked.
get_answer_outcome_breakdownCompletion, conversion and revenue per answer to one question.
get_result_card_performanceViews, clicks and click-through per result card.
get_product_click_performanceThe most opened quiz products.
get_product_alternativesFor one product in one quiz: how its slot performs, which answers lead there and what those shoppers open instead.
get_product_metadataYour product properties and their values.
list_search_profilesYour search configurations and their main settings.
get_search_analyticsSearches, click-through, conversions and zero-result searches.
list_landing_pages, get_landing_page, get_landing_page_funnelLanding pages, their content and their funnel.
query_profilesProfiles with properties, recommendations and revenue. Emails are hidden unless you ask for them.
query_eventsAdvanced counts over raw quiz and landing page events.

Questions to try

  • "Which question in my skincare quiz loses the most people?"
  • "Compare quiz conversion this month with last month."
  • "Which answers lead to the highest revenue per session?"
  • "What do people search for that returns no results?"

Good to know

  • Access uses the mcp.analytics.read scope. It cannot reach the rest of the Data API.
  • Inside Studio, Barry on the Dashboard answers the same kind of questions without any setup.
  • Profile data can include personal data. Only connect assistants your company allows for customer data.

Related articles

Connect bluebarry to Claude

Add bluebarry as a custom connector in Claude and ask plain-language questions about your quizzes, search and shoppers with read-only access.

Read article →

Connect bluebarry to ChatGPT

Turn on developer mode in ChatGPT, add bluebarry as a custom connector and ask plain-language questions about your quizzes, search and shoppers.

Read article →

Use OAuth with bluebarry

The bluebarry OAuth endpoints, scopes and flow for AI clients using the MCP server and for partner apps that act on behalf of bluebarry users.

Read article →

Can’t figure it out? We probably can.

Every article here was written by the people who built the product. If one of them still leaves you stuck, tell us and we’ll fix it.

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