AI product recommendation quiz builder for ecommerce
From "just looking" to "add to cart".
Your visitors want to buy. They just can't work out which of your products is the right one. A quiz asks a few good questions and points at one answer, with the reason attached.
Free for 14 days · live on your store in minutes
A product quiz does what your best salesperson would: it asks three good questions, listens to the answers, and points at the one product that fits. Not twelve options and good luck.
Your collection page assumes they already know.
Sixty products in a grid, sorted by whatever your platform decided. The shopper opens four tabs, compares specs they don't understand, and closes all of them. A quiz replaces that grid with a short conversation that ends in one recommendation.
Three questions beat six filters.
Filters ask what the product is. A quiz asks what the shopper needs, then does the filtering itself. People finish it because every question is about them, and they trust the outcome because they can see how it was reached.
Every answer is a customer telling you what they want.
Skin type, use case, budget, deal-breakers. It lands on the visitor's profile and syncs to Klaviyo, Omnisend or ActiveCampaign, so your flows can say "you wanted something fragrance-free" instead of "we sell serums".
One quiz. Four stages: question, match, result, follow-up.
An entry point people actually click
"Find your match in 60 seconds" on the collection page, in your navigation, on the product page or as a popup. The promise is short and honest, which is why shoppers start.
A quiz that feels like a conversation
Six question types and branching logic that reads like a chat instead of a form. The AI drafts the questions from your product attributes; you rewrite anything that doesn't sound like your brand.
One recommendation, with the why
Not "here are 12 options". One personal pick, plus the reason: "you said sensitive skin and under €50, so this one." That sentence is where a browser turns into a buyer.
Email that already knows the answers
Not everyone buys on the spot. The quiz answers travel to your ESP as zero-party data, so the follow-up picks up the conversation instead of starting a new one.
Put your product quiz wherever it converts best.
Give it a page of its own, trigger it as a popup, slide it in from the side, or drop it straight into a collection. Wherever your shoppers already are, the quiz meets them there.
Landing page
Give the quiz a page of its own to send paid, social and email traffic to.
Popup
Trigger it on intent, like exit or time on page, when a shopper is stalling.
Slide-in
Slide it in from the side without interrupting whatever they were browsing.
Inline
Embed it straight into a collection or product page, where the choice happens.
An honest analysis of our top performers.
Three numbers from 130,000+ live quiz sessions on bluebarry stores. Check yours against them.
Go to benchmark reportWhat they achieve with product quizzes.
"I had been looking for a good product quiz, smart search and a helpful partner for almost a year. There are several providers, but bluebarry stands head and shoulders above the rest!"
Everything a product quiz needs to convert.
No add-ons. Every piece below exists so a shopper gets one confident answer instead of sixty maybes.
Wired into everything you already run.
Shopify, Magento, WooCommerce and Lightspeed, plus Klaviyo, Omnisend and ActiveCampaign for email. Every quiz answer flows into the tools you already run.
See all integrations
Product quiz FAQ
What is a product recommendation quiz?⌄⌃
A short set of questions that guides shoppers to the products that fit them best. Instead of scrolling category pages or fighting filters, customers answer three or four questions and get a personal shortlist with the reasoning shown. Also known as a product finder or guided selling quiz.
Will this work with a large product catalog?⌄⌃
Yes, it was built for them. 50,000+ SKUs, every variant and attribute matched automatically from your feed.
Do I need to update the quiz when I add products?⌄⌃
No. Your feed syncs live, so new products join the matching on their own.
How fast can I launch one?⌄⌃
Minutes for a first version, days for a polished one. Paste your store URL, the AI generates the quiz, you tweak the copy and embed it.
Can I use the quiz without the rest of the platform?⌄⌃
Yes, the quiz stands on its own. Add search, recommendations and flows later and they all read the same profile underneath.
Does it impact my Core Web Vitals?⌄⌃
No. The quiz loads async and stays out of your critical rendering path.
One tool. One clear price.
Unlimited product finders and funnels, landing pages included.
- ✓Profile collection (anonymous and identified)
- ✓Talk with your analytics and dashboarding (AI)
- ✓Dedicated support
- ✓Access to Discord community
- ✓A/B testing on every tool, free
Per month, billed yearly. Monthly billing available.
Generate a quizFree for 14 days
Generate a product quiz today.
Stop losing buyers to your own catalog.
Paste your store URL and get a working quiz to play with. If choice paralysis is costing you sales, this is the fastest way to find out how much.
Free for 14 days · no credit card required