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Help Center/Collection pages/Create a collection page

Create a collection page

Martijn Douma
Martijn Douma · Co-founder bluebarry
Updated September 26, 2026

A collection page template takes a few minutes to set up. You name it, pick the collections it should restyle, and bluebarry designs a first version in your brand. Then you fine-tune it in the editor, by hand or with Barry.

Create the template

  1. Go to Merchandising → Collection pages and click New template.
  2. Enter a Name, for example “Skincare edit”. Only you see it.
  3. Under Apply to collections, tick at least one collection. Use Search collections... to find it by name or handle. Each row shows how many products the collection has.
  4. Click Create page for 1 collection (the number follows your selection).

bluebarry now reads your brand, such as your colors and tone, and designs the page. This takes about 30 seconds. The editor opens when it is done. If no brand details are available, you get a clean default design instead.

The New collection page dialog with a name filled in and three collections ticked

A few things you may notice in the collection list:

  • Smart marks an automated collection, where Shopify adds products by rules. It works with templates like any other collection.
  • “Used by” means the collection already belongs to another template. A collection uses one template at a time, so selecting it moves it to this one.

If the dialog says Connect Shopify first or Sync your collections, your store isn't ready yet. See Fix collection page issues.

Find your way around the editor

The editor has three tabs at the top: Design, Assign and Launch. This article covers Design. Changes save automatically, and the status next to the tabs shows Saving..., Saved or Save failed. Click the template name at the top left to rename it.

  • Previewing: above the canvas, pick which assigned collection to preview. The canvas fills with its real title, description, products and filters.
  • Desktop and phone: switch the canvas size with the two device buttons at the top right. The editor opens on phone.
  • Barry: the chat panel on the right. Toggle it with the Barry button or ⌘J (Ctrl+J on Windows).
  • Custom CSS: the code button at the top right.
The collection page editor on the Design tab, with the hero selected, its toolbar open and Barry's panel on the right

Add, move and edit sections

Click a section in the canvas to select it. A toolbar appears with its settings, and buttons appear on the left of the canvas:

  • The arrows move the section up or down.
  • Add section adds a new one, with Add above or Add below. Choose Collection hero, Quiz banner or SEO text. New sections are styled to match the rest of the page, which can take a moment.
  • The bin deletes the section. The product grid can't be deleted: every template has exactly one.

Click text such as a heading or button label to edit it in place.

Collection hero

The hero shows each collection's own title and description from Shopify, so you edit those in Shopify, not here. In the toolbar you can set the Background, show or hide the Product count, pick a Hero image, and set a Button link with its colors. The button only shows when it has both a label and a link.

By default the hero uses the collection's image from Shopify. A hero image you pick here replaces it on every collection that uses the template.

Quiz banner

A full-width invitation to take a quiz. Edit the heading, subheading and button text in the canvas. Click the button to choose which Quiz it opens. A quiz banner without a quiz stays hidden on your store. To show shoppers who already did the quiz their matches, see Personalize collection pages.

SEO text

Shows the collection's description from Shopify as a readable block, which gives search engines useful text to index. To change the words, edit the description in Shopify under Collections. Here you set the Background and Text color. A collection without a description shows nothing in this spot.

Product grid

The grid has its own settings panel for cards, filters, banners and product order. See Set up the product grid.

Design with Barry

Barry opens on the right the first time you open a template, under “Design this collection page”. Describe what you want in plain words, for example:

  • “Style this page to match my brand”
  • “Add a quiz banner after row 3 of the product grid”
  • “Tighten the product grid on mobile”

Barry can change section content and styling, add, move and remove sections, and write custom CSS. You see each change in the canvas right away. Like your own edits, it only reaches your store when you publish. You can also attach a screenshot of a page you like as a reference.

Custom CSS

For details the settings don't cover, click the code button and add CSS. It applies after bluebarry's own styles and targets the page's bb-cp- classes, for example .bb-cp-hero. The canvas updates as you type. If you don't write CSS, ask Barry to do it.

Good to know

  • On your store, the page uses your theme's fonts and base styles, so it can look slightly different from the canvas. Use Preview on the Launch tab to check the real thing.
  • Duplicate on the list page copies the design but not the collections. Assign collections to the copy before you publish it.
  • Ready to go live? Continue with Assign and publish a collection page.

Related articles

Set up the product grid

Choose columns, card details, quick add and filters for your collection page grid, and add banners between the rows that open a quiz.

Read article →

Assign and publish a collection page

Choose which Shopify collections use a template, preview it on your real store, publish it to your theme, and update or unpublish it later.

Read article →

Meet Barry, your AI marketer

Ask Barry about your store, act on For you findings, let Barry make and undo changes, and use Barry in the editors and the weekly email.

Read article →

Can’t figure it out? We probably can.

Every article here was written by the people who built the product. If one of them still leaves you stuck, tell us and we’ll fix it.

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